Get to know us
Five Stars Digital is the brainchild of Matej Mitev, a seasoned digital marketing strategist who recognized a critical gap in the luxury hospitality market . After years of working with independent hotels and witnessing their struggles against OTA dominance, Matej founded Five Stars Digital with a singular mission: to help independent hotel properties grow direct bookings through expert-led strategy, performance marketing, and creative execution.
Data-Driven Excellence
Every campaign is built on comprehensive performance tracking, with transparent reporting that empowers hotel partners to understand exactly what’s working and why.
Tailored Solutions
Every hotel is unique, whether it’s a 25-room boutique property or a 200-room resort hotel. Five Stars Digital develops strategies that align with each property’s specific market positioning, guest demographics, and revenue goals.
Brands that trust us
Our team
Our strength lies in our individuality. Set up by Matej Mitev, the team strives to bring in the best talent in various fields, from social media to analytics and web design.
Matej Mitev
Founder / Head of digital
Lianne Wilson
social media specialist
Jaden Smith
analytics and tracking
Jessica Kim
web design & CRO
Get in Touch
Connect with Five Stars Digital for expert hotel marketing solutions and elevate your digital presence today.
Stay Informed with Five Stars Digital
Get insights on hotel marketing strategies.